Macbook 12in M7: Why Apple discontinued it? complete Review

Macbook 12in M7: Why Apple discontinued it? complete Review

Are you searching for a Macbook 12in M7 in the market? Do you want to buy a MacBook M7 for your office work? Are you looking for the detailed specifications of this MacBook? This article describes all the features, specifications, and pricing details of the MacBook M7. It will further discuss why Apple cut down its production. And is it still worth buying?

What is a Macbook 12in M7 ?

The MacBook 12in M7 is a discontinued laptop model produced by Apple Inc. Apple introduced it in 2015 and marketed it as a portable and lightweight device designed for users on the go. The MacBook M7 has a 12 inch Retina display, a Touch trackpad, and a full-size keyboard. It features Intel Core M processor with 8GB RAM and a choice of either a 256GB or 512GB solid-state drive for storage. The laptop is popular for its slim and sleek design and portability. It has a USB-C port, which also serves as a charging port and data transfer. Apple discontinued it in 2017 and replaced it with the MacBook Air.

macbook 12in m7

Quick Specifications:

Brand Apple
Model MacBook 12In M7
Processor Intel Core m3 Dual Core (1.3GHz)
Graphics Intel HD Graphics 615
Operating System macOS 10.12
Storage 256 GB
Display Size 12 inches, (2304 x 1440)
Colors Rose Gold, Gold, Silver, Gray
Weight 2.03 lbs
Dimensions Height=0.14–0.52 inches, Width=11.04 inches, Depth= 7.74 inches
Battery 14.4 Watt Lithium Battery
Price 1299 USD

Detailed Features of the Macbook 12in M7:

Now we discuss the key features of the Macbook 12in M7 in detail.


The MacBook 12in M7 features a 12-inch Retina display with a resolution of 2304 x 1440 pixels. The Retina display technology provides a high-resolution display that makes text and images appear sharper and more detailed. MacBook M7’s display also supports a wide color gamut and has a high contrast ratio for more vivid and accurate colors. The display is also popular for its high brightness and good viewing angles. It has a pixel density of 226 pixels per inch, similar to other high-end laptops and tablets of that time. A layer of scratch-resistant glass also protects the display.


An Intel Core M processor powers the MacBook 12in M7. These are part of Intel’s low-power line of processors that have designs to use in ultra-portable devices such as laptops and tablets. They are famous for their low power consumption, which allows for longer battery life and smaller form factors. The specific clock speed, core count, and other details of the processor used in the MacBook M7 are not specified by apple. The main advantage of these processors is their low power consumption and thermal design power. Which allows for a fanless design and a thinner form factor, making the MacBook M7 a highly portable device.

macbook 12in m7


The MacBook 12in M7 has an integrated graphics processor. The specific model of integrated graphics processor Intel HD Graphics 5300 is used in the MacBook M7. This graphics processor is in the 5th generation Intel Core M processors (Broadwell). This integrated graphics processor provides basic graphics capabilities for the MacBook M7, such as playing videos, running basic games, and displaying photos and graphics. The laptop has a design that provides a balance between performance and power efficiency. It also supports 4K resolution displays but may not be suitable for heavy gaming or video editing as it needs dedicated graphics memory. The MacBook M7 is not good for high-performance graphics. Therefore, this MacBook is not compatible with gaming or other high graphics tasks.

macbook 12in m7


The MacBook 12-inch M7 features a full-size keyboard with backlit keys for easy typing in low-light conditions. It also has a Force Touch trackpad for precision control and pressure-sensing capabilities. It also has a compact, lightweight design and a Retina display.

macbook 12in m7


There are limited ports connected with the MacBook 12in M7. The MacBook 12-inch M7 has a single USB C type port for data transfer, charging, and connecting external devices. It has a 3.5mm headphone jack. It also has support for wireless connectivity options such as Wi-Fi and Bluetooth.

Sound Quality:

The MacBook 12in M7 ‘s sound quality is likely decent. It may not be comparable to higher-end laptops or dedicated speakers. It has a built-in speaker and a 3.5mm headphone jack that allows you to connect external speakers or headphones for better sound quality. The built-in speakers are located on the bottom of the MacBook M7. They provide clear and balanced sound, but they may lack bass and volume compared to other laptops. The sound quality will also depend on the audio source that you are using and the quality of the headphones or speakers connected to the MacBook M7.


The MacBook 12in M7 has a built-in rechargeable lithium-polymer battery. Apple does not specify the battery capacity for the MacBook M7. It is expected to provide up to 9 hours of internet browsing and 10 hours of movie or TV series playback on a single charge. The actual battery life may vary depending on the usage and settings of the MacBook M7. The MacBook M7 also supports fast charging. The laptop can charge up to 50% in around 2 hours. There are certain factors like Screen brightness, Wi-Fi usage, and the number of apps running in the background can affect battery life.

Drawbacks of Macbook 12in M7:

The MacBook 12in M7 is a discontinued model, and it was released in 2015, so it may need to be equipped with the latest hardware and features. Some of the drawbacks of the MacBook M7 include the following:

  • Limited ports: The MacBook M7 has a single USB-C port that serves as a charging port, data transfer port, and video output port. These ports limit the number of peripherals connected to the MacBook M7 simultaneously, and users may have to rely on adapters to connect multiple devices.
  • Limited upgradability: The MacBook M7 is not designed for easy upgrades, and it’s impossible to upgrade the RAM or storage. This feature can be a drawback if you need more memory or storage in the future.
  • Price: The MacBook M7 was expensive for its time, and it’s a discontinued model, so it may be more challenging to find and may have a higher price than other laptops.
  • Graphics: The MacBook M7 is equipped with integrated graphics, which may not be suitable for gaming or other graphics-intensive tasks.
  • Battery life: The MacBook M7 has a good battery life, but it could be shorter than other laptops available today.

Soft Features:

  • Siri dictation
  • Switch Control
  • Text to Speech
  • Voiceover
  • Motion reduction
  • Zoom
  • Closed Captions

Built-In Apps:

  • Maps
  • Stocks
  • Contacts
  • Reminders
  • Photos
  • iMovie
  • Safari
  • iTunes
  • Mail
  • Messages

Why did Apple discontinue Macbook 12in M7?

Apple introduced this MacBook in 2015 and discontinued the MacBook 12in M7 in 2017. Apple has not officially stated the reason for its discontinuation, but it is likely due to many factors. One reason could be that the MacBook M7 was less popular than other MacBook models. Its sales were not as strong. It is due to Apple’s product development and release cycle, which sees new models and updates released regularly. Therefore, it makes older models less relevant and less profitable.

Another reason could be that the technology and hardware that the MacBook M7 uses also needs upgrading. This upgrade was impossible on this MacBook . The MacBook M7 was also a highly portable device. Still, the new MacBook Air release in 2018, which also had a similar form factor and price point, made the MacBook M7 less unique and less attractive to customers.

Why Should we buy it?

There are certain features that make this MacBook superior to other laptops.

  • It is best for office work, where you need typing and managing a lot of tabs and workload.
  • The battery backup is good, so if you are stuck somewhere in the load shedding, then this MacBook will help you considerably.
  • Sound Quality of the laptop is good and smooth. You can listen to music in a slow and quiet environment.
  • The graphics are quite good for watching movies and different TV shows. The pixel density is good to enjoy the best view.

Final Remarks:

The MacBook 12in M7 is a lightweight, portable laptop with a Retina display, a backlit keyboard and a Force Touch trackpad. It has a USB-C port and a headphone jack and supports wireless connectivity options like Wi-Fi and Bluetooth. This MacBook runs on Apple’s M1 chip, which is powerful and energy-efficient. It is a great choice for a compact and portable MacBook. For more info stay tuned with


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